Worldwide Chief Creative Officer/Senior Corporate Officer Member of the Board, Hakuhodo Inc, Japan
Masaru began his career as an infomercial planner, eventually moving onto becoming a radio commercial writer and graphic copywriter.
Most notably, in 2012, he received multiple Gold Cannes Lions for the Cyber, Film and Design categories, contributing to Hakuhodo being named the “Most Awarded Agency in Digital in the World 2012” by the Gunn Report, a first for any Asian agency. As head of Creative at Hakuhodo, his team has taken home many awards, including Grand Prix.
Masaru has a great deal of experience in judging international advertising festivals. He has also served as Jury President for renowned international advertising festivals. His challenge is “unveiling and discovering creative value hidden to the eye.”
In his spare time, he is a very analog person practicing Japanese calligraphy, oil painting and pottery.